Collaborate with Chief

If you're interested in collaborating with us, choose the most appropriate option below to make sure we put you in touch with the right team.

What are we looking for?

You don’t need a huge following or a perfectly curated feed. We care much more about genuine alignment with what Chief stands for.


A great fit for Chief is someone who:

  • Believes real food beats ultra-processed junk and cares about what goes into the products they use.
  • Is passionate about feeling good and living well, without making health feel obsessive or unattainable.
  • Values quality, transparency and doing things properly, even when it isn’t the easiest option.
  • Creates or shares authentically and only recommends products they genuinely believe in.
  • Understands the difference between attention and influence. We’re looking for people who build trust, not just clicks - no clickbait, cheap tricks or attention for attention’s sake.
  • Has a positive, practical approach to health that helps rather than lectures.
  • Feels like part of the Chief community, whether you’re a parent, athlete, creator, health professional, business or simply someone trying to live a little better.

Most importantly, you should genuinely like Chief, our products and what we’re trying to achieve.