[{"id":265816506416,"handle":"all","updated_at":"2023-06-09T22:50:17+10:00","published_at":"2022-03-01T14:29:39+11:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"ALL","body_html":""},{"id":269803388976,"handle":"ambassadors","updated_at":"2023-06-09T20:30:14+10:00","published_at":"2022-06-29T12:55:42+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Ambassadors","body_html":"\u003cp style=\"text-align: center;\"\u003eWelcome back! Please choose any of the below products for your personal use.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e"},{"id":163774824496,"handle":"best-snacks-for-hunting","title":"Best Hunting Snacks.","updated_at":"2023-06-09T20:30:14+10:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\n\u003cspan\u003e\u003cspan\u003eHealthy, convenient and damn tasty protein snacks for your next adventure. Convenient and nutrient dense adventure foods packed full of protein and good fats to keep you going for the long haul. \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eAustralian made and owned.\u003c\/span\u003e\n\u003c\/div\u003e","published_at":"2020-05-13T21:46:37+10:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Biltong"},{"column":"type","relation":"equals","condition":"Meat Bar"},{"column":"type","relation":"equals","condition":"Collagen Bar"}],"published_scope":"global","image":{"created_at":"2020-05-14T10:08:53+10:00","alt":null,"width":1980,"height":1320,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0105\/7135\/0080\/collections\/best-snacks-for-hunting.jpg?v=1589414934"}},{"id":163774070832,"handle":"keto-snacks","title":"Best Keto Snacks.","updated_at":"2023-06-09T12:00:06+10:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\n\u003cspan\u003eCreated in consultation with one of the world's top keto researches. Designed by athletes and health professionals. Recommended for keto by dieticians and nutritionists. \u003c\/span\u003e\u003cspan\u003e\u003cspan\u003eHigh in good fats from nuts. \u003c\/span\u003e\u003c\/span\u003e\u003cspan\u003eAustralian made and owned.\u003c\/span\u003e\n\u003c\/div\u003e","published_at":"2020-05-13T21:44:49+10:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"keto"}],"published_scope":"global","image":{"created_at":"2020-05-14T10:27:40+10:00","alt":null,"width":1920,"height":1280,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0105\/7135\/0080\/collections\/best-keto-snacks.jpg?v=1589416061"}},{"id":129316847680,"handle":"best-protein-bars-for-runners","title":"Best Protein Bars For Runners.","updated_at":"2023-06-09T22:50:17+10:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: center;\"\u003eThe 3 most common injuries for Runners are joint and tendon related. Knee pain, lower back pain and Achilles Tendonitis. Our collagen bars are a great pre-hab bar to eat 60 minutes before training to support better tendon, ligament and joint health. Our jerky bars are perfect for post training when you need something more substantial to replace nutrients, salts and repair muscle tissue for faster recovery.\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eDesigned by athletes and health professionals. \u003c\/span\u003e\u003cspan\u003eAustralian made and owned.\u003c\/span\u003e\n\u003c\/div\u003e","published_at":"2019-04-12T12:00:37+10:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"Chief Nutrition"}],"published_scope":"global","image":{"created_at":"2020-04-25T09:18:54+10:00","alt":null,"width":640,"height":426,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0105\/7135\/0080\/collections\/chief-collagen-hero_20fcdba0-ddfa-4a1b-b86b-5bd633adedfe.jpg?v=1589415426"}},{"id":165247877168,"handle":"best-protein-bars-for-weight-loss","title":"Best Protein Bars For Weight Loss","updated_at":"2023-06-09T22:50:17+10:00","body_html":"\u003cdiv class=\"shogun-root\" data-shogun-id=\"5ee1cc6f661a8f007d51a7a7\" data-shogun-site-id=\"fdc5812e-df6e-419c-83c2-0a4010ab857c\" data-shogun-page-id=\"5ee1cc6f661a8f007d51a7a7\" data-shogun-page-version-id=\"5ee1d08e661a8f00564fcfcd\" data-shogun-platform-type=\"shopify\" data-shogun-variant-id=\"5ee1d08e661a8f00564fd04f\" data-region=\"main\"\u003e\n \n\u003cscript type=\"text\/javascript\" src=\"https:\/\/lib.getshogun.com\/lazysizes\/2.0.0\/shogun-lazysizes.js\" async\u003e\u003c\/script\u003e\n\n\u003cdiv id=\"s-231808dd-e772-4d97-a5c0-3fc4145efb38\" class=\"shg-c \"\u003e\n \u003cdiv class=\"shg-rich-text shg-theme-text-content\"\u003e\u003cspan\u003eThese healthy and tasty protein snacks are great for weight loss. Low sugar, low calorie and made from real food which won't mess up your hormones like many bars made from artificial thickeners, fillers and sweeteners.\u003c\/span\u003e\u003c\/div\u003e\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n","published_at":"2020-06-11T16:05:40+10:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"Chief Nutrition"}],"published_scope":"web"},{"id":163774988336,"handle":"best-snacks-for-cycling","title":"Best snacks for Cycling.","updated_at":"2023-06-09T22:50:17+10:00","body_html":"\u003cdiv style=\"text-align: center;\"\u003eThe 3 most common injuries for Cyclists are joint and tendon related. Knee pain, lower back pain and Achilles Tendonitis. Our collagen bars are a great pre-hab bar to eat 60 minutes before training to support better tendon, ligament and joint health. Our jerky bars are perfect for post ride when you need something more substantial to replace nutrients, salts and repair muscle tissue for faster recovery. Designed by athletes and health professionals. \u003cspan\u003eAustralian made and owned.\u003c\/span\u003e\n\u003c\/div\u003e","published_at":"2020-05-13T21:46:37+10:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"Chief Nutrition"}],"published_scope":"global","image":{"created_at":"2020-05-14T10:03:01+10:00","alt":null,"width":1920,"height":1280,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0105\/7135\/0080\/collections\/best-snacks-for-cycling.jpg?v=1589414582"}},{"id":163774332976,"handle":"best-snacks-for-mountain-biking","title":"Best Snacks for Mountain Biking.","updated_at":"2023-06-09T22:50:17+10:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: center;\"\u003eThe 3 most common injuries for Mountain Bikers are joint and tendon related. Knee pain, lower back pain and Achilles Tendonitis. Our collagen bars are a great pre-hab bar to eat 60 minutes before training to support better tendon, ligament and joint health. Our jerky bars are perfect for post ride when you need something more substantial to replace nutrients, salts and repair muscle tissue for faster recovery. \u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eDesigned by athletes and health professionals. \u003c\/span\u003e\u003cspan\u003eAustralian made and owned.\u003c\/span\u003e\n\u003c\/div\u003e","published_at":"2020-05-13T21:46:37+10:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Biltong"},{"column":"type","relation":"equals","condition":"Meat Bar"},{"column":"type","relation":"equals","condition":"Collagen Bar"},{"column":"type","relation":"equals","condition":"Starter Pack"}],"published_scope":"global","image":{"created_at":"2020-05-14T10:02:25+10:00","alt":null,"width":1920,"height":1281,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0105\/7135\/0080\/collections\/best-snacks-for-mountain-biking.jpg?v=1589414546"}},{"id":163843407920,"handle":"best-snacks-for-rock-climbing","title":"Best Snacks For Rock Climbing","updated_at":"2023-06-09T22:50:17+10:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cspan\u003eHealthy, convenient and tasty protein snacks for your next adventure. Convenient and nutrient dense adventure foods for climbing, rappelling, hiking, camping, or wherever you may enjoy nature.\u003c\/span\u003e\u003c\/div\u003e","published_at":"2020-05-14T10:43:05+10:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"Chief Nutrition"}],"published_scope":"global","image":{"created_at":"2020-05-14T10:47:06+10:00","alt":null,"width":1920,"height":1247,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0105\/7135\/0080\/collections\/best-snacks-for-rock-climbing.jpg?v=1589417227"}},{"id":163843375152,"handle":"best-snacks-for-surfing","title":"Best Snacks For Surfing","updated_at":"2023-06-09T22:50:17+10:00","body_html":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\n\u003cspan\u003eHealthy, convenient and damn tasty protein snacks that are perfect for pre and post surf. Convenient and nutrient dense foods packed full of protein and good fats to keep you going for the long haul. \u003c\/span\u003e\u003cspan\u003eAustralian made and owned.\u003c\/span\u003e\n\u003c\/div\u003e","published_at":"2020-05-14T10:40:21+10:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"Chief Nutrition"}],"published_scope":"global","image":{"created_at":"2020-05-14T10:46:28+10:00","alt":null,"width":1920,"height":1172,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0105\/7135\/0080\/collections\/best-snacks-for-surfers.jpg?v=1589417190"}},{"id":138914365504,"handle":"boxes","title":"Boxes.","updated_at":"2023-06-09T20:30:14+10:00","body_html":"","published_at":"2019-08-09T11:53:14+10:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"12 bars"},{"column":"title","relation":"contains","condition":"12 x"},{"column":"title","relation":"contains","condition":"9 x"},{"column":"title","relation":"contains","condition":"6 x"}],"published_scope":"global","image":{"created_at":"2020-05-14T10:21:08+10:00","alt":null,"width":1920,"height":1280,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0105\/7135\/0080\/collections\/chief-box.jpg?v=1589415670"}},{"id":121118490688,"handle":"collagen-bars","title":"Collagen Protein Bars","updated_at":"2023-06-09T22:50:17+10:00","body_html":"\u003cdiv style=\"text-align: center;\"\u003e5 Star Health Rated Collagen Protein Bar! High Protein, Low Carb, No Added Sugar, Gluten Free, Dairy Free, Nothing Artificial, Paleo and Keto Friendly, Nothing Artificial, No Sugar Alcohols, Gut Friendly, Halal Certified. Based on nut butter, these collagen protein bars taste like a naughty, biscuity treat. Australian made.\u003c\/div\u003e","published_at":"2019-02-15T12:20:20+11:00","sort_order":"manual","template_suffix":"collagen-bars","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"collagen"},{"column":"title","relation":"contains","condition":"collagen"},{"column":"title","relation":"contains","condition":"starter"}],"published_scope":"global","image":{"created_at":"2020-04-25T09:18:03+10:00","alt":"Collagen Protein Bar | Made in Australia | Chief Nutrition","width":4472,"height":4472,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0105\/7135\/0080\/collections\/chief-collagen-hero.jpg?v=1680574436"}},{"id":274409291824,"handle":"fitness","updated_at":"2023-06-09T20:30:14+10:00","published_at":"2023-02-15T16:20:44+11:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Fitness Snacks","body_html":"\u003cdiv style=\"text-align: center;\"\u003eChoose from our sweet Collagen Protein Bars or our savoury Beef Bars containing nature's original protein, red meat! They're easy to digest which makes them cretae pre or post workout. Our real food Supplements are also a great source of vitamins (particularly B12) and minerals to support your fitness goals.\u003c\/div\u003e"},{"id":274422530096,"handle":"gluten-free","title":"Gluten Free","updated_at":"2023-06-09T22:50:17+10:00","body_html":"\u003cdiv style=\"text-align: center;\" data-mce-style=\"text-align: center;\"\u003eOur entire range is gluten free! \u003cmeta charset=\"utf-8\"\u003eWith some coeliacs on our team we've made sure they're safe for other \u003cmeta charset=\"utf-8\"\u003e\n\u003cspan data-mce-fragment=\"1\"\u003ecoeliacs too.\u003c\/span\u003e\n\u003c\/div\u003e","published_at":"2023-02-17T13:50:29+11:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"-1"},{"column":"title","relation":"not_contains","condition":"t-shirt"},{"column":"title","relation":"not_contains","condition":"trucker"},{"column":"title","relation":"not_contains","condition":"backpack"}],"published_scope":"global"},{"id":274409259056,"handle":"gut-health","updated_at":"2023-06-09T20:30:14+10:00","published_at":"2023-02-15T16:18:22+11:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Gut Health","body_html":"\u003cdiv style=\"text-align: center;\"\u003eOur Collagen Protein Bars are Gluten Free and a good source of Fibre. Collagen protein is gentle on the stomach (no bloating or gas) and supports gut health. \u003c\/div\u003e"},{"id":274422399024,"handle":"halal-certified","updated_at":"2023-06-09T12:00:06+10:00","published_at":"2023-02-17T13:45:15+11:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Halal Certified","body_html":"\u003cdiv style=\"text-align: center;\"\u003eOur Collagen Protein Bars are Halal certified. Our Beef Bars and Biltong use Halal certified beef but our manufacturing is not yet Halal certified (coming soon).\u003c\/div\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003c\/div\u003e"},{"id":274414272560,"handle":"high-protein","updated_at":"2023-06-09T20:30:05+10:00","published_at":"2023-02-16T11:09:33+11:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"High Protein Healthy Snacks","body_html":"\u003cdiv style=\"text-align: center;\"\u003eIf you're looking for clean ingredients and great macros including high protein, our Collagen Protein Bars have around 16g of protein per serve and our Organic Beef Bars around 18g. Our Organic Biltong \u003cmeta charset=\"utf-8\"\u003e90g has 40g of protein.\u003c\/div\u003e"},{"id":274409390128,"handle":"keto-friendly","updated_at":"2023-06-09T22:50:17+10:00","published_at":"2023-02-15T16:52:54+11:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Keto Friendly Snacks","body_html":"\u003cdiv style=\"text-align: center;\"\u003eOur Collagen Protein Bars are made from nuts which makes them a keto friendly option with our 16g protein, 14g fat, 6g carbs, 2g sugar and 4g of fibre. Our Organic Beef Bars have 18g protein, 4g fat, 5g carbs and 1g sugar which may make them a decent keto option depending on the rest of your diet.\u003c\/div\u003e"},{"id":117894348864,"handle":"shop","title":"Shop","updated_at":"2023-06-09T22:50:17+10:00","body_html":"","published_at":"2019-01-31T22:37:36+11:00","sort_order":"manual","template_suffix":"shogun","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"Chief Nutrition"}],"published_scope":"global","image":{"created_at":"2020-05-14T10:53:04+10:00","alt":null,"width":1000,"height":667,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/0105\/7135\/0080\/collections\/chief-collagen-hero-lowres.jpg?v=1589417584"}},{"id":274414075952,"handle":"suitable-for-kids","updated_at":"2023-06-09T22:50:17+10:00","published_at":"2023-02-16T10:29:22+11:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Suitable for Kids","body_html":"\u003cdiv style=\"text-align: center;\"\u003eOur whole range is suitable for kids and our kids love them all! Our 30g Organic Grass-fed Biltong is a particularly great snack for the little ones as chewing promotes proper jaw development. You might find they're happy with half a collagen protein bar depending on their age and size. Please note the collagen protein bars contain nuts.\u003c\/div\u003e"},{"id":274414043184,"handle":"sweet-healthy-snacks","updated_at":"2023-06-09T20:30:14+10:00","published_at":"2023-02-16T10:26:43+11:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Sweet Healthy Snacks","body_html":"\u003cdiv style=\"text-align: center;\"\u003eOur Collagen Protein Bars are a delicious sweet option to satisfy those 3pm cravings. Incredibly healthy (5 Star Health Rated!) and based on nut butter for plenty of protein and good fats that'll fill you up fast. Gut friendly, no bloating or gas.\u003c\/div\u003e"}]
Want variety? Go for our mixed box, containing 3 bars of each of our 4 flavours: Hazelnut Brownie, Cashew Shortbread, Lemon Tart and Peanut Butter.
A biscuity, nut butter based snack to satisfy your sweet cravings. It's easy to find bars with great macros, or with clean ingredients, but it's hard to find both. We've done it with these bars, incredible macros AND clean ingredients!
High in protein and healthy fats to keep you full for longer
No added sugar
No artificial sweeteners or sugar alcohols
No artificial thickeners and fillers
No dried fruit means they're low sugar
Supports gut health, no bloating or gas
Keto and Paleo friendly
5 Star Health Rated!
How to use them:
A clean treat that'll get you through to meal time
Use as a protein source for your smoothies (blends well!)
Crumble on top of your breakfast (e.g. yoghurt, oats, etc)
Can be kept in your glovebox (heat resistant)
Great pre or post workout
Kids love them too!
Please refer to the product images for a full breakdown of ingredients and macros (zoom in for details)
Most snack bars are full of artificial thickeners, fillers, emulsifiers, sweeteners and sugar alcohols - hello bloating, gas and inflammation! The healthier ones are full of dates and a snack with 4+ teaspoons of sugar isn't one you can feel good about eating every day.
These bars are made with nut butter and being free from artificial junk and dried fruit means they're not the chewy bar you might be used to, they're a delicious biscuit texture.
We use grass-fed collagen peptides for extra protein because it's easy on the stomach and better for the planet than other forms of protein such as whey or pea protein. Collagen also has plenty of research suggesting it's great for gut health, joint and tendon health, recovery and hair, skin and nails.
Single Bar RRP: $4.95 per bar Box of 12: $4.16 per bar On Subscription: $3.75 per bar
All prices include GST
Shipping for retail orders within Australia is free for subscriptions and orders over $99. Shipping for other international orders is calculated based on your address. Wholesale orders have different shipping rates and minimums.
Orders placed by 10am will usually be sent the same day, orders placed in the afternoon will be sent the following business day. Orders placed over the weekend will be processed the next business day. Depending on your location you can expect delivery within a few days.
If you're not happy with your order please contact us so we can make it right! We provide an unconditional return policy on all our products so if for any reason you're not completely satisfied, we will happily offer a free replacement or full refund.
Collagen is an odourless, tasteless, dairy free protein source. You'll love it because it's a great environmentally friendly option and easier on the gut than other proteins like whey. There's also a bunch of new research suggesting it's beneficial for gut health, joint and tendon health, recovery and hair, skin and nails.
Trusted by the pros
Dr Naras Lapsys
Accredited Practicing Dietitian
"Every day, more and more studies confirm that processed food and in particular, processed carbohydrates, are just not good for us. Chief really ticks all the boxes."
Penny Benjamin
Nutritionist, Engineer, Educator
"I'm always looking for super easy yet tasty and filling snack and meal options to recommend my clients that are based on real food. Chief Bars deliver on all accounts."
Cliff Harvey
Nutritionist, Keto Researcher
"One of my 'go-tos' for a ketogenic diet. They're convenient, they include collagen (which is great for my beaten up ol' joints!), and MCTs to help you get into and sustain ketosis."
Nothing fake
No artificial thickeners, fillers, emulsifiers, sweeteners or sugar alcohols.
No added sugar
We've ditched the dried fruit to keep carbs and sugar at healthy levels.
Allergen free
Gluten and dairy free. No vegetable oils to avoid inflammation and promote gut health.
Naturally curb cravings
Packed with protein and good fats that'll fill you up naturally and not leave you craving more food.
Stronger joints & tendons
Studies show that taking hydrolysed collagen decreases joint pain after exercise and increases the density of cartilage, making joints more flexible.
Improved gut health
Collagen contains large amounts of the amino acids glycine, glutamine and proline which can be beneficial to the intestinal tract as well as the stomach.
Designed for you by health experts
Chief was co-founded by health and fitness specialists Libby Babet (former trainer on The Biggest Loser) and Veronika Larisova (Nutritionist).
Made for pack flippers
You probably know most snack and protein bars are basically candy cars, filled full of artificial thickeners, fillers, emulsifiers, sweeteners and sugar alcohols. And, the 'healthier' ones contain way too much sugar, usually from dates. You care about what goes into your food, and we do too.
Clean ingredients, great macros
Do you always look at the back of the pack? You'll like what you see, clean ingredients and great macros. Designed in consultation with experts to be suitable for keto and paleo diets.
