Made for Pack Flippers
If you ever flip the pack to check the back, you care about what you put into your body, and we do too.
Organic Beef Bar Sample Pack
$24.95
Rated 4.4 out of 5 stars
256 Reviews
Ricci L.
High protein, low carb, savoury snack
Clean ingredients, no preservatives
Curbs cravings, stops you eating junk
- High in Protein: Packed with protein and nutrient-dense ingredients to fuel your day.
- Clean Ingredients: Made with no preservatives or artificial additives for a guilt-free snack.
- Craving Crusher: Curb cravings and ditch the junk food for good!
Make the healthy choice today and enjoy a delicious, savoury snack that keeps you on track!
- Keep in your bag or glove compartment (heat won't affect it) to smash your hunger fast
- Keep it in your pantry to use as a prep free way to add protein to meals and salads
- Will last up to 12 months without refrigeration. Keep in the fridge or freezer for longer storage. Use within 3 days of opening.
- Great post workout for a serve of high quality protein
- Kids love them too!
Gluten & nut free
Suitable for the whole family
Clean ingredients
Crush cravings
Like jerky in a bar, but better
Unlike most jerky, we naturally preserve our beef bars just as our ancestors did - without nasty preservatives which destroy gut health. A lot of jerky is also surprisingly high in sugar, but not these bars, and they're slow dried which makes them much more tender than jerky. Better is an understatement.
High protein
Packed full of nature's original protein, with as much protein as 3 eggs per bar, to fill you up fast.
Grass-fed and Finished
We source our beef from family owned organic farms where cattle forage freely their whole lives.
Low sugar
Naturally low sugar, with some natural sugars from a small amount of dried fruit (added for taste and vitamins).
Steak in a bar
80g of beef goes into each bar, we just remove the water leaving all the protein, minerals and essential vitamins.
Easy to Eat and Digest
A one handed snack, perfect for driving. They're slow dried which makes them tender, easy to chew, and easy to digest.
No Antibiotics or Hormones
Free from antibiotics and growth hormones found in the majority of beef.
Avoid the hidden nasties in your meat snacks
You might be surprised by what’s really inside some of the “top-selling” meat snacks. Look closely and you'll find a cocktail of ultra-processed junk your body doesn’t need - and they're all things we leave out:
Often added to "sweeten the taste" – but it turns a protein-rich snack into a blood-sugar-spiking treat.
Linked to potential cancer risks, especially when used in processed meats. Banned in some countries.
Preservatives that extend shelf life but may disrupt gut health and contribute to inflammation. And not always disclosed on the label.
Used to boost flavour unnaturally. It's a processed additive that can cause headaches and other sensitivities in some people.
A flavour enhancer that's highly processed and can be a hidden source of MSG.
Sometimes used as a cheap protein filler – it’s ultra-processed, hard to digest, and often genetically modified.
Like canola or soybean oil used in marinades. These are industrial seed oils that are inflammatory and prone to oxidation.
That's why we're
Trusted by the experts
Dr Naras Lapsys, Dietitian
"Every day, more and more studies confirm that processed food and in particular, processed carbohydrates, are just not good for us. Chief really tick all the boxes."
Jessica Turton, Dietitian
"Chief products give me the proteins, nutrients, and energy that I need - while saving me time! I love that their products are made from real food, and the added bonus is that they taste delicious."
Penny Benjamin, Nutritionist
"I'm always looking for super easy yet tasty and filling snack and meal options to recommend my clients that are based on real food. Chief delivers on all accounts."
Customer Reviews
Total 5 star reviews: 179 Total 4 star reviews: 35 Total 3 star reviews: 26 Total 2 star reviews: 6 Total 1 star reviews: 10
84%would recommend these products
256 reviews
- Rated 5 out of 5 stars3 minutes agoHandy little beef bars
Being a farmer, these beef bars are amazingly helpful when i'm running out of the house and need a quick grab and go snack
Jessica P.Verified Buyer - Rated 5 out of 5 stars17 hours ago5 Stars
Amazing product, perfect for work travel, a tender option to jerky from servos, tastes beautiful
Wendy - Rated 5 out of 5 stars5 days agoDelicious!
This protein bar really works for me. Great for a snack on the go! Enjoyed the taste and the feel :)
Monica B.Verified Buyer - Rated 5 out of 5 stars1 week agoAwesome mid morning meal
I find these the perfect light meal mid morning as I don't normally eat breakfast. Always find i have smaller portion sizes for lunch when I have eaten one of these Beef bars.
Michael Z.Verified Buyer - Rated 4 out of 5 stars2 weeks ago4 Stars
Tasted good
darren - Rated 5 out of 5 stars3 weeks agoThumbs up
Son loved them. His request is 1 per day for school / study / exam days
Pocket factor huge positive for him
Cindy D.Verified Buyer - Rated 5 out of 5 stars3 weeks agoAwesome product
Great to try the different flavours . Awesome product
Gary F.Verified Buyer - Rated 5 out of 5 stars3 weeks ago5 Stars
Super flavoursome i love the smokey bbq
Sarah - Rated 3 out of 5 stars3 weeks ago3 Stars
Healthy and tasty but i found them a bit chewy
Becky - Rated 5 out of 5 stars4 weeks agoGreat way to try the flavors
We all thought these were delicious. Standard type protein bars can upset my stomach, but had no issues with these as they don’t have all of the artificial additives.
Danielle D.Verified Buyer - Rated 2 out of 5 stars1 month ago2 Stars
My wife and I have eaten a lot of Jerky and Biltong before but regardless of the price these had to be the worst; and these are expensive when you realise you are paying >$130/kg for the bars. My wife's direct quotes were "doesn't look appetising" and "is it meant to taste sour and cardboard" for the Cayenne Chilli bar. I have now tried every flavour in the mixed box and none of them are very nice. Bottom line I would not recommend these bars. Only good thing was they are individually wrapped and have a reasonable shelf life.
CNChief Nutrition1 month agoSorry to hear they didn't suit you John but thanks so much for giving them a try and for your feedback. I've asked the customer service team to get in touch to over a replacement for our biltong or a refund
John - Rated 4 out of 5 stars1 month agoDifferent kind of protein bars
I was surprised when I first saw these.
My husband loves them .
I have never seen a protein bar in beef
Such a great idea
Helen b.Verified Buyer
Frequently Asked Questions
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Everyone asks us this and the best description we've heard is it's like a roast! If you like meat, you'll love these savoury bars (and our biltong too).
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They're similar but jerky is usually cooked (~70°C) or smoked for several hours, whereas biltong is soaked in a salt-and-vinegar brine before being hung to slowly air-dry over a number of days. Drying is better for the nutrient profile of the beef because more heat sensitive vitamins, like Vitamin B12, are retained. Traditionally, biltong is made with a simple combination of salt, vinegar, and spices. Jerky, on the other hand, does not contain vinegar and is more likely to contain secondary ingredients like sugar, soy sauce, and Worcestershire sauce.
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All our meat is organic, grass-fed, grass-finished, added hormone free, antibiotic free and ethically raised Aussie beef. Sourced directly from family owned farms following regenerative practices. Free from Bovaer and other feed additives as the cattle graze pasture their whole lives.
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Our beef range is designed for those looking for a high quality protein source on the move, but they're also a brilliant post workout recovery snack and great for those who just want a guilt free, savoury snack. Suitable for the whole family.
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Absolutely - that's when many women need more nutrition the most. Still, check with your healthcare provider first since they know your specific situation.
Some may warn you off dried meat during pregnancy because it's "not cooked" but there is nothing in our products that you would need to worry about while breastfeeding. They are very safe and in our personal experience we've found them to be great for pregnancy and breast feeding. In fact, high quality organic grass-fed beef is a fantastic supplement for mums who are growing human beings (and an important source of iron).
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Yes! Our kids love the non chilli options which are perfect for kids and a great way to get some high quality protein into their diet. We have many customers tell us it's the only solid food they can get their kids to eat!
Still have questions?
Click the chat icon on the bottom right of the screen, or visit our support area.